How to make your headlines sizzle — Many writers get the headline all wrong. We’ve been taught that the sole purpose of your headline is to grab the reader’s attention. Sure, that’s part of it. But the main goal of your headline is to get someone to read your subheading. And the goal of your subheading is…

Lessons from Harry’s Marketing Examples Let’s jump right into the tips. To make your first sentence compelling? Make it short. The first line of your copy is crucial. If people don’t read it, they’re not going to read your second line either. 2. Add a few words to your call-to-action…

“Once you publish a blog post, you have to email as many influencers as possible,” he tells the guy next to him, “and ask them to share it on their social media.” I know I should mind my own business and stop listening to their conversation. But overhearing strangers in…

6 SEO strategies that worked well for me — With a lot of people publishing high-quality content every day, it’s tough out there for SEO professionals and content marketers. It’s nearly impossible to make your content stand out in the oversaturated market. And winning a top SERP position remains a challenge. However, strategically ranking for a target keyword is…